Transact
We partnered with Transact to help simplify how the company communicates its technology for higher education. Our work strengthened the brand, refined messaging, and created tools that clearly convey the value of Transact’s campus payment and technology solutions.
Technology clearly communicated
Showcasing smart solutions for connected campuses
Transact is a leading education and edtech company providing integrated payment and technology solutions for university campuses, from tuition and dining to student ID management. DepartmentC partnered with Transact to strengthen its brand presence and product communications. Our team helped refine branding and messaging for key solutions and created a range of sales and marketing materials that support client engagement across digital and print platforms.
Elevating the brand through design and messaging
Strategy
- Supported the refinement of Transact’s brand and messaging strategy for key products and audiences
- Ensured brand consistency across marketing channels and customer communications
- Collaborated with internal teams to align content and creative with business goals
Content Creation
- Developed sales enablement tools, including presentations and talking points
- Wrote and designed customer-facing materials such as direct mailers, product sheets, and landing pages
- Crafted web copy and social media content that communicated product value clearly and effectively
Marketing Management
- Partnered with internal marketing teams to plan and execute campaigns promoting new product offerings
- Provided ongoing creative support to ensure consistent voice and visual alignment across channels
Events
- Designed the branding, logo, and visual theme for Transact’s annual sales meetings
- Created cohesive event materials to reinforce messaging and unify the attendee experience
Social Media
- Created branded graphics and messaging to promote key products and company updates
- Developed social content to strengthen customer engagement and brand visibility